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  1. News: B2B Marketing appoints new managing director, Richard O’Connor

    to date on all things B2B? Why not check out Propolis, our exclusive community for B2B marketers to share ...

    David Rowlands - 26/01/2022 - 10:41

  2. Our new MD outlines his vision for the future of B2B Marketing and Propolis

    a catch-all for anything that is published in print or online, regardless of its veracity or accuracy.  ...

    David Rowlands - 26/01/2022 - 10:48

  3. News: 6sense announces $200 million Series E round, increasing valuation to $5.2 billion

    for the RevTech Revolution, read Jason Zintak’s blog post.  Want to make sure you keep up to date with the latest ...

    David Rowlands - 20/01/2022 - 14:46

  4. Five ways AI impacts demand generation

    valuable insights into lead datasets. Variety of lead-generating software that you can find online uses AI ... online, and that includes your B2B lead generation website as well. On a single platform, you have access ... or out of date. AI eliminates any data that isn't accurate from the start. It scans public sources ...

    Satish Sadasivan - 14/01/2022 - 09:00

  5. Designing a digital marketing strategy

    Digital Marketing technology Strategy Download this now With the pace of online growth and digital ... and more buyers become active online, competitiveness between businesses fighting to tap into this audience ... of online growth and digital transformation, it is vital that your digital marketing efforts are optimised. ...

    Daniela fernandes - 07/01/2022 - 11:32

  6. What’s in store for B2B marketing in 2022?

    expert Since early 2020, nearly all organisations have strengthened their online presence and commerce ...

    David Rowlands - 07/01/2022 - 15:27

  7. Christelle Fraysse on the importance of a solid CRM system

    with knowledge of the journey to date, boosting productivity and sales effectiveness.  LG: As a follow ... visibility of the sales pipeline and communication to date, as well as the ability to track performance ... great if a business has an online chat facility on its website, but if this function is not connected ...

    David Rowlands - 16/12/2021 - 12:19

  8. A linguistic exploration of the name Propolis

    it to bees or hives.  Checking further into the word’s origins in current, online sources (happily) confirms ...

    Sue Mizera - 15/12/2021 - 09:24

  9. Six B2B industries that should be leveraging marketing automation

    Report on offline performance by integrating with online activity. Let’s say a manufacturing company has ...

    Tom Ryan - 14/12/2021 - 08:58

  10. Four game-changing insights driving customer acquisition in a digital world

    Customer success CX It’s no secret that Covid pushed B2B buyers and sellers to go digital: go online ... is now online. Around 4.5 billion people – just over half the world’s population – are social media ... up a business or transition operations online than it is to click into the checkout as a consumer. ...

    Christine Bailey - 22/11/2021 - 14:15 - 1 comment

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