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  1. Propolis February Roundtable registration

    interest in joining this invitation-only, in-person senior marketers' event, just complete the form ...

    scotty - 13/03/2023 - 11:08

  2. April 23 roundtable registration form

    marketing leaders? To register your interest in joining this invitation-only, in-person senior ...

    scotty - 13/03/2023 - 11:09

  3. ‘Primp My Brand:’ How to prepare your company for an M&A or an IPO (Part II)

    business strategy, point final. How the solution emerged: Brand personality to the rescue During ... to brand personality exercises, mood boards, colours and metaphors. The two teams had gathered in separate ... to the real product differences: their brand personalities. We were keen to explore these results further, ...

    Sue Mizera - 09/03/2023 - 11:16

  4. ‘Primp My Brand:’ How to prepare your company for an M&A or an IPO (Part I)

    my personal experience. All three cases below feature international companies that followed ... their new brand personality.  Within 18 months, this national telecom was bought by their current parent ... into five groups of 65, so that each group could deliver either vision, mission, position, personality ...

    Sue Mizera - 27/02/2023 - 15:39

  5. News: Recent research sheds light on the state of PR in B2B

    their organisation needs PR, but they don’t know why (45%) Their main PR priority is to raise their personal profile ...

    David Rowlands - 08/02/2023 - 14:40

  6. A new year, a new set of priorities: Tackling your 2023 budget

    The impact of these events touch our personal and professional lives and it’s often hard to know what to do ... a personal and professional level. But what’s the relevance of this to marketing, and what could – and should ...

    Oliver Budworth - 25/01/2023 - 14:36

  7. Propolis marketing lead

    in person/online events and digital community throughout the year. Our digital community Propolis sits at the heart of our ... strategy with our in-person conferences, awards, training and bespoke marketing services providing key ...

    Jennie Barrick - 20/01/2023 - 14:41

  8. Eight essentials for a successful global marketing rebrand

    Use technology to connect everyone, remotely and in-person  In the UK alone, more than three-quarters ... for leaders to be visible and accessible, so if your leaders can visit countries in-person, employees ... Create in-person and digital channels to gather feedback across all your regions. 7. Step away from ...

    Yasutaka Mizutani - 19/01/2023 - 12:35

  9. Revenue operations manager

    with access to expert advice and education, peer to peer learning and market intelligence via in person ... strategy with our in-person conferences, awards, training and bespoke marketing services providing key ...

    Jennie Barrick - 12/01/2023 - 15:20

  10. Moving Mount Rushmore: How to convince your management of your brilliant idea (Part two)

    a common language of SOM, competitive differentiation, business growth, and customer loyalty, (p)reference ... tone and diction and is a prime example of where your corporate brand personality and core values come ... colleagues and partners, or their autonomy to fulfil free choice and personal goals? As the ultimate ...

    Sue Mizera - 15/12/2022 - 08:40


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