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  1. 7 Pillars of Successful Demand Generation

    multi-channel tactics Produce best-in-class content Deliver outstanding lead nurturing programs Measure critical ...

    Jerusa Calliste - 23/11/2022 - 10:02

  2. News: Imagination joins B2B marketing agency The Mx Group

    programs — to create a richer customer experience for the brands The Mx Group represents.  The Imagination ...

    David Rowlands - 08/11/2022 - 15:48

  3. Inside sale

    with the sales and conference production team you will develop a thorough understanding of the events program ...

    Jennie Barrick - 21/10/2022 - 12:38

  4. Does ESG get the gold standard for B2B at the DMA Awards?

    trade wonderfully. Perhaps I was pre-programmed to like this one, given that the builders have just left ...

    Joel Harrison - 18/10/2022 - 13:28

  5. Why email automation is ideal for improving internal team processes

    be used in many ways for internal communications, including nurture programs for your employees, ... automated emails. Offering a sales incentive program? Tout the benefits and progress updates using automated ...

    Tom Ryan - 24/08/2022 - 09:41

  6. News: The B2B Marketing Awards shortlist announced!

    'Global 1:1 ABM program' for Hitachi Vantara, by twogether 'LSEG: Workplace without limits' ... Most commercially successful campaign 'Global 1:1 ABM program' for Hitachi Vantara, ... by OneGTM 'Global 1:1 ABM program' for Hitachi Vantara, by twogether 'Hello. Is it me ...

    David Rowlands - 23/08/2022 - 09:55

  7. Why the moon landing began with good branding

    with the space program? The time was 1961, the height of the Cold War. The Russians had launched Sputnik in 1957 ...

    Sue Mizera - 03/08/2022 - 09:59

  8. Elevation Awards case study: How Just Global won Gold for ‘Best lead generation or nurturing campaign’ for 'Turn data into doing’ for Splunk

    The revitalization of Splunk’s content syndication program improved ROI by 27% QoQ, providing long-term thinking ... syndication program, Splunk gained better traction with the prospective accounts that meant the most ... scaling content syndication and display programs.  Splunk’s always-on content syndication program has ...

    David Rowlands - 14/06/2022 - 11:36

  9. Martech Awards case study: How Integrate won Gold for ‘Martech vendor of the year’

    of their programs, and inform the next best investments. It is moving toward a B2B Precision Demand Marketing world ... data integrity, measure the impact of their programs, and inform the next best investments. Integrate’s ...

    David Rowlands - 07/07/2022 - 12:59

  10. Martech Awards case study: How Kaltura won Gold for ‘Digital or hybrid event platform of the year’

    as their customers (event attendees). We see repeat customers (same event programs, year over year), and our targets ...

    David Rowlands - 07/07/2022 - 15:01

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