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  1. Three demand generation focus areas you need to know

    algorithms allows them to process big data in real-time and understand consumer behavior better than ever ...

    Satish Sadasivan - 21/01/2022 - 15:35

  2. How chatbots can enhance your ABM strategy

    traditional) strategy of forms and friction with real-time engagement as soon as the buyer expresses interest ... and qualify inbound traffic and leads in real-time — and add them to the ABM mix. Collect visitor data. ...

    Justin McDonald - 19/01/2022 - 09:16

  3. Barbara Stewart on nailing your CX in 2022

    lost time, money, and effort. I’m locked in. I’m not recommending you and the minute I find another ...

    David Rowlands - 18/01/2022 - 08:48

  4. Abhi Morjaria on diversity and inclusion in B2B spheres

    and implement solutions to the environmental crisis. They put their money where their mouth is by investing ...

    David Rowlands - 12/01/2022 - 14:12

  5. How and why marketing must drive sustainability

    and in the office. Research shows this strategy can have real traction, particularly with younger generations. LG: ...

    David Rowlands - 11/01/2022 - 08:47

  6. Eight areas that marketing need to focus on to future-proof their 2022

    the number of real conversations our sales people have with potential customers. Systems need to be set up ...

    Kate Cox - 10/01/2022 - 15:16

  7. Improving CX with revenue enablement

    warning signs – adjusting engagement across teams in real-time and triggering/informing strategies ...

    Adam Mincham - 10/01/2022 - 09:12

  8. What’s in store for B2B marketing in 2022?

    experience, CRMs are still just a place where there is a lot of information and data often with little real ... are not fulfilled. And once failed, It doesn’t matter how much money is spent trying to convince a customer ... these metaverses, we will carry out many of the functions we’re used to doing in the real world, including working, ...

    David Rowlands - 07/01/2022 - 15:27

  9. Five ways to accelerate the B2B sales cycle to boost your revenue with more quality leads

    points don’t match those of your current customers. This can help save time and money. Your marketing ...

    Richard Conn - 07/01/2022 - 12:30

  10. Establishing the right goals in 2022 for small businesses

    businesses now and the real opportunity for growth and expansion in the near future.  1. Define growth ... is done and who does it. Finding ways to streamline processes can mean more money reinvested back ...

    Rebecca Grimes - 20/12/2021 - 12:14

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