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  1. Senior marketing executive

    to execute the business’s social media strategy, regularly analysing results to make recommendations ...

    Jennie Barrick - 21/09/2022 - 12:38

  2. Tapping into the Internet of Behaviours (IoB): Why understanding buyers is key to unlocking B2B sales value

    recommendations at a personal level based on how and where buyers have engaged with content will make it easier ...

    Winnie Palmer - 15/08/2022 - 14:06

  3. How your peers are measuring marketing operations

    mentioned and ensuring this is widely circulated and understood. Emily also recommends tracking training ...

    Simon Daniels - 25/07/2022 - 10:08

  4. Martech Awards case study: How Kaltura won Gold for ‘Digital or hybrid event platform of the year’

    pages layouts as well as robust networking features (watch parties, connection recommendations, etc.). ...

    David Rowlands - 07/07/2022 - 15:01

  5. Martech Awards case study: How 6sense won Gold for ‘ABM platform of the year’

    the right time, and boost revenue performance with recommendations for the channels and messages most likely ...

    David Rowlands - 07/07/2022 - 12:21

  6. It’s time to rethink social

    not news that people will trust the recommendations of peers over what brands say, Andy argues. ...

    David Rowlands - 05/07/2022 - 12:24

  7. What’s the point in Purpose?

    gains – I’d highly recommend Simon Sinek’s The Infinite Game for those who still need a bit ...

    Lucy Steers - 13/06/2022 - 09:13

  8. The secret to driving marketing ROI? Collaborate with your sales team

    and what product it helped them sell.  This in turn can help recommend content based on where the customer ...

    Nikki Dawson - 13/06/2022 - 12:42

  9. It’s time for B2B organisations to catch up on personalisation

    For example, next best action recommendations based on analysis of customer behaviour can be made available ...

    Kieron McCann - 31/05/2022 - 10:25

  10. So you think you’re mature? Let’s see…

    recommendations from advanced systems as a navigational steering tool. Above all, you believe the best way ...

    Harriet Durnfor... - 12/05/2022 - 08:48


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