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  1. News: Feefo appoints new CMO to drive growth and overseas expansion

    the next stage of the CX insights and reviews platform’s rapid growth. Feefo, a verified reviews platform, ... follows a period of sustained growth for the company and the acquisition of the customer reviews business, ... and reviews platform supports over 4,000 brands across the UK, USA and Australia including household names ...

    David Rowlands - 30/11/2021 - 16:39

  2. Seven ways B2B brands can utilise user-generated content to boost marketing effectiveness

    clients will be more than happy for you to share posts, reviews, feedback or messages that benefit you. ... experience as part of their KPIs. You should too. 4. Include reviews on your site As we’ve covered above, ... then including reviews or testimonials on there is a great idea. By building a one-stop-shop for your clients ...

    John Allen - 17/11/2021 - 08:39

  3. Unconventional ways of getting customer insight

    from solid, well thought out questions should have a lifespan of a few years. Online reviews So much ... more than social proof, online reviews can be a powerful source of insight and feedback as customers ... to BrightLocal, 91% of people read online reviews, and 84% trust reviews as much as they would a recommendation ...

    Kate Cox - 15/11/2021 - 09:25

  4. Planning for 2022: An interview with Mercè and Steven Cozens

    it again next year. It should be regularly reviewed and the evaluation of activities fed back into the plan ...

    David Rowlands - 19/11/2021 - 10:26

  5. How to approach your ABX strategy

    making sure you remember to have those regular reviews to update your list. “Not having this in place ... of technology. For Leanne, this final step brings all different threads into one.  When reviewing technologies ...

    David Rowlands - 10/11/2021 - 10:57

  6. Driving growth through CX

    and reviewing the purchasing experience itself, such as the placing and receiving of orders. By combining full ...

    James Frampton - 01/11/2021 - 10:02

  7. News: UK businesses missing out on sales opportunities thanks to lack of human interaction, says HubSpot

    said that, as B2B customers, they had resorted to complaining on social media or review sites about ...

    David Rowlands - 20/10/2021 - 11:33

  8. Thinking of starting a B2B podcast? Ask these three questions first

    exactly what it says on the tin: useful stuff, quickly. But Mayo and Kermode’s Film Review – essentially ...

    David McGuire - 20/10/2021 - 09:34

  9. Marketing automation implementation- where to begin?

    is spent reviewing and correcting the setup and account structure issues I see every day in automation ...

    Tom Ryan - 14/10/2021 - 15:23

  10. Five top tips to stop your content from being boring

    Before you press enter, review the list of autofill suggestions Google presents beneath the search bar. ...

    Kerrie Malone - 08/10/2021 - 16:41 - 1 comment

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