Search found 2191 items
everyone to be born equal. LG: There’s been a shift in focus over the past few years. B2C organisations ...
David Rowlands - 12/01/2022 - 14:12
say AI will cause a fundamental shift in how B2B marketing is done (more than what it has already ...
Satish Sadasivan - 14/01/2022 - 09:00
contributes to an overall positive buyer experience. B2B buying has shifted to digital-first and buyers have ...
Pieterjan Bouten - 13/01/2022 - 09:50
increases as they become a customer. I am also suggesting that ownership gradually shifts from ... to shift from static (firmographic/demographic) to behavioral (what they are responding to) to sentiment ...
Adam Mincham - 10/01/2022 - 09:12
holds trepidation about the unknown. It shifts with my differing daily waves of optimism and pessimism! ... most have been collecting data, the focus will now shift to accessibility and actionable insights ... effect of high levels of people movement and world of work shifts will continue into the mid 2020s. ...
David Rowlands - 07/01/2022 - 15:27
Minaz outlines a market shift towards sales strategies based much more on trusted relationships. “The ...
David Rowlands - 21/12/2021 - 15:26
done so with a nagging obsession about doing needle shifting work in terms of achieving maximum ...
David Rowlands - 21/12/2021 - 09:09
and relevance. So, as B2B demand generation teams become cognisant of this, I expect to see a much-needed shift ... begin to get a full view of the customer. B2B marketers who embrace these shifts in the data landscape, ...
Jon Clarke - 20/12/2021 - 12:01
to adapt. This shift has stress-tested the ability of businesses to function and perform under challenging ...
David Rowlands - 16/12/2021 - 12:19
they find your brand when they are searching The shift to digital selling It seems buyers have adapted more ...
Christine Bailey - 22/11/2021 - 14:15 - 1 comment