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  1. The Global ABM Conference 2022: What you missed out

    was clear: “ABM isn’t golf. It’s not an individual sport. It’s a team sport. If you don’t recognise that, you ...

    David Rowlands - 08/11/2022 - 12:09

  2. News: ParalympicsGB and Salesforce announce new partnership

    an effective data strategy is at the heart of our plans to showcase the inspirational power of Paralympic sport ... audiences in Paralympic sport through the dynamism of technology and data visualisation. We look forward ...

    David Rowlands - 09/03/2022 - 16:16

  3. Going green: All things ESG with Deloitte’s James Oates

    in climate change, using technology for good and inclusion in sport. I’m lucky enough to be able to work ...

    David Rowlands - 04/05/2022 - 09:11

  4. How pandemic pivots are forging the future of sales

    and customer service.  Let the platform do the work  Sales is a full-contact sport-it typically requires ...

    James Frampton - 18/03/2022 - 13:41

  5. B2B vs. B2C Marketing: Classic differences and similarities matter. But will new, B2B-specific trends matter even more? (Compendium)

    it should not default to the colours, images or sports (ice skating!) their wives preferred. (This was 30 ...

    Sue Mizera - 25/04/2022 - 09:55

  6. B2B vs. B2C Marketing: Classic differences and similarities matter. But will new, B2B-specific trends matter even more? (Part III)

    it should not default to the colours, images or sports (ice skating!) their wives preferred. (This was 30 ...

    Sue Mizera - 01/02/2022 - 15:00

  7. Motivational marketing: Same-old-same-old, or B2B Marketing 2.0? (Part 2)

    context of cycling, in balance roughly half and half. The passions the sport incites should literally ... sport.' Covid has sent many cyclists to software linking their home bikes to individual and community ... of other speed-sports, like skiing and surfing, and other extreme sports like climbing and triathlons. One ...

    Sue Mizera - 15/09/2021 - 11:07

  8. The Xsens DOT story

    such as film animation, industrial, and professional health and sports motion-capture analysis. For the global ...

    Jack Mann - 22/07/2021 - 16:51

  9. Ignite London 2021 Session: Supercharged B2B

    B2B in traditionally consumer spaces like TV and sports advertising, and using B2B practices in B2C ...

    Jack Mann - 05/07/2021 - 11:42

  10. How sales training and coaching can drive B2B success in 2022 and beyond

    train year-round to achieve their targets and reach their goals. No matter what the sport ...

    Kevin O'Regan - 09/11/2021 - 10:37

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