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  1. Why marketing operations is the foundation of a successful modern marketing team

    is critical to accelerating data activation and supplying teams with fresh insights they can use to nimbly ...

    Harriet Durnfor... - 14/11/2022 - 11:17

  2. Online marketplaces – Threat or opportunity for B2B vendors?

    in Europe. With B2B commerce covering everything from stationery and office supplies to raw materials ... to the pandemic Unsurprisingly, the last two years have seen disruption within supply chains as businesses ...

    Kieron McCann - 24/10/2022 - 09:46

  3. Does ESG get the gold standard for B2B at the DMA Awards?

    ecommerce sales, and understanding the ‘just-in-time’ nature of parts and material supplies for the building ...

    Joel Harrison - 18/10/2022 - 13:28

  4. How to unlock green growth

    green technology and sustainable supply chains, but also through more efficient, long-term practices. ... How will demand for the green product develop? How will product supply of competitors ramp up? ... supply. Across industries, given the size of investment and scale of commitment, negotiations on contracts ...

    Anonymous (not verified) - 16/09/2022 - 11:16

  5. News: The B2B Marketing Awards shortlist announced!

    balance' by Stein IAS 'Ultimate sidekick' for DHL Supply Chain, by Upp B2B 'Workplace from ... the spirit for Mizkan' by Omne 'Ultimate Sidekick' by DHL Supply Chain 8. Best use of content ... Management The Demica Marketing Team DHL Supply Chain Kalibrate LeasePlan UK Marketing Team Markel Marketing ...

    David Rowlands - 23/08/2022 - 09:55

  6. Uncertain times? Be in the savvy 20%, and market cognitively

    Marketing technology Social Download this now War, inflation, ballooning costs, supply shortages ... costs, supply shortages – if you think these mean you should rein in your marketing spend, think again. ... slick-looking content – is critical to drive conversion War, inflation, ballooning costs, supply shortages ...

    Daniela fernandes - 19/07/2022 - 16:10

  7. Forget everything you (think you) know about ABM

    through their supply chain. Of course, you can’t do this with all of your customers, so that’s where ...

    David Rowlands - 18/08/2022 - 15:17

  8. Digital vs. print marketing: A bright and measurable future together

    and more engaged customers. Connectivity through the supply chain is also becoming more important, as we ...

    Joe Courts - 03/08/2022 - 12:55

  9. Ignoring tech complexity will lose you your customers in 2022. Here’s how to fix it

    accelerated the digitisation of their customer and supply-chain interactions and their internal operations ... to McKinsey, businesses have accelerated the digitisation of their customer and supply-chain interactions ...

    Julie Lock - 06/05/2022 - 09:30

  10. Going green: All things ESG with Deloitte’s James Oates

    of our global supply chain (by emissions) to set science-based targets by 2025. Investing in meaningful ...

    David Rowlands - 04/05/2022 - 09:11

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