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1. International Women’s Day: A collection of reflections

   Equality progressing? YES. Is it progressing fast enough? NO. It’s not an easy pill to swallow. We need ...

   David Rowlands - 08/03/2022 - 13:00

2. The secret to winning a B2B Marketing Award

   As a marketer, it was a little hard to swallow. With the world around us, it was the right thing to do. ...

   Kavita Singh - 06/05/2021 - 18:25

3. Know where you are with Porter’s 5 Forces

   the storm before the tide swallows them whole. Using analytical, technical and stakeholder management ...

   Mercè Cozens - 07/12/2020 - 11:30

4. Schneider Electric to merge with Aveva in £3 billion deal

   tech firms have been swallowed up by global firms in recent months, with PwC acquiring Optimisa ...

   Alex Clarke - 05/09/2017 - 09:57

5. A structure for success: Aligning your teams for CX

   or product design involved. You do have to make someone responsible for this or it gets swallowed ...

   Molly Raycraft - 27/08/2019 - 15:12

6. How lean marketing will save you time, and delight your customers

   multiple channels won’t it be swallowed before it’s even had a chance of engagement? The idea that you must ...

   Molly Raycraft - 18/06/2018 - 10:52

7. Websites Swallowed by Penguin, Help is On the Way

   blog/posts/2013/07/25/websites-swallowed-penguin-help-way If you are responsible for your company’s website, you need to know about the biggest changes ...

   Lorraine Lowe - 25/07/2013 - 11:47

8. 7 tips to win a B2B Marketing Award

   and be honest about your achievements. Don’t expect us to swallow fluff and don’t fudge your achievements ...

   Richard Fitzmaurice - 10/09/2019 - 15:36

9. Show me the money: Why revenue ops is the hottest new trend in B2B

   two swallows don’t make a summer – and while these two events on (broadly) the same topic are more ...

   Joel Harrison - 02/07/2019 - 14:10

10. Why marketing automation won't work without good storytelling

    Filmmakers have become complacent and special effects have swallowed up budgets, timelines and even real ...

    Claire Mason - 05/09/2016 - 12:18 - 1 comment

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