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  1. Five ways AI impacts demand generation

    generation Predicting the future is never an easy task, especially when it comes to technology ... in B2B where the technology can automate and reduce human effort. That being said, it’s not a magic wand ... tools like KNIME can build automated processes that incorporate this technology, often with greater ...

    Satish Sadasivan - 14/01/2022 - 09:00

  2. 10 lessons learned after 10 years of modern selling

    General B2B marketing Marketing department Marketing technology Professional development Master- ... seen rapid technological innovation, a total evolution in the ways we work and a dramatic change in how ... the last decade, the sales and marketing technology stack has exploded. Innovative features in a platform ...

    Pieterjan Bouten - 13/01/2022 - 09:50

  3. How to bridge the sales and marketing alignment gap – once and for all

    of insight into each team’s customer interactions. Disparate and disconnected technologies. The business ... with technology By 2025, 75% of the highest growth companies in the world will deploy a revenue operations ... – it is not something that can be achieved overnight. Technology can, however, make the transition faster, simpler, ...

    John Cheney - 17/01/2022 - 10:01

  4. News: Radix Communications employees take over the company

    External talent B2B technology copywriting agency is now owned by its employees after setting up ... of its kind, writing marketing content for technology companies worldwide. Directors Sophie Reynolds ... to brand and content strategy. Check out Propolis now! B2B technology copywriting agency is now owned ...

    David Rowlands - 11/01/2022 - 16:43

  5. How to break down data silos and become the data-driven marketer you need to be

    technology further allows marketers to unify and augment data sets across channels to understand patterns ...

    Daniela fernandes - 18/01/2022 - 10:42

  6. News: Susan McKay joins Dun & Bradstreet as international CMO

    services, and the technology sector. I am confident she will be a great asset to Dun & Bradstreet ...

    David Rowlands - 13/01/2022 - 16:19

  7. How and why marketing must drive sustainability

    in the financial services, technology and management consulting industries, for companies such as Oracle, IBM, ...

    David Rowlands - 11/01/2022 - 08:47

  8. Designing a digital marketing strategy

    Digital Marketing technology Strategy Download this now With the pace of online growth and digital ...

    Daniela fernandes - 07/01/2022 - 11:32

  9. Eight areas that marketing need to focus on to future-proof their 2022

    on tools and technologies that help us and our customers reduce the speed to lead: from live chat sent ...

    Kate Cox - 10/01/2022 - 15:16

  10. Improving CX with revenue enablement

    to ensure cross/upsell gets as much support as acquisition from marketing capabilities/technology. We have ... better technology, data, and processing capabilities and can better leverage first party engagement ...

    Adam Mincham - 10/01/2022 - 09:12

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