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  1. Data from digital marketing teams plays a crucial role in driving the bottom line for business

    and delighting existing customers, to mapping personas and uncovering emerging trends. But of course, achieving ...

    Susan McKay - 12/09/2022 - 08:36

  2. Why winning in B2B requires putting meaningful brand experiences at the top of the agenda

    that define successful B2B brand experiences- and uncover what separates the winning brands from the losing ...

    Jonathan Turner - 20/07/2022 - 09:29

  3. Martech Awards case study: How Jabmo won Gold for ‘Best use of Martech for sales enablement’ for ‘Extending a helping hand with data driven marketing and sales enablement: A case study with First Onsite’ by Jabmo

    expertise—First Onsite has uncovered new opportunities, closed bigger deals, and experienced incredible company ... the website and ads, as well as unfiltered data from LinkedIn, Facebook, and Instagram, to uncover insights ... uncovered opportunities with accounts or divisions that were not yet on First Onsite’s radar. In one ...

    David Rowlands - 08/07/2022 - 15:25

  4. News: The Martech Awards winners

    and Kodak Alaris made their way through hundreds of submissions to uncover the best in the martech ...

    David Rowlands - 08/07/2022 - 09:05

  5. Ignoring tech complexity will lose you your customers in 2022. Here’s how to fix it

    single source of truth for data. Not only that, but this will also uncover various ways that businesses ...

    Julie Lock - 06/05/2022 - 09:30

  6. B2B companies need deep learning ‘therapy’ to overcome modern data challenges

    but not the models you build off of it.   Uncovering B2B network relationships can become a huge asset to support ...

    Amnon Mishor - 03/05/2022 - 15:35

  7. News: Workplace from Meta gives frontline employees a voice with new global campaign

    In collaboration with Harvard, Deskless not Voiceless uncovers the realities of life on the frontline. Harvard ... Check out Propolis now! In collaboration with Harvard, Deskless not Voiceless uncovers the realities ...

    David Rowlands - 04/03/2022 - 13:49

  8. ABM Buyer’s Guide: Five questions worth asking ABM platform vendors

    the relevant research before making your investment. Uncover the five questions worth asking ABM platform ... this new guide to uncover: Key questions around intent data, account prioritisation, orchestration, ...

    Daniela fernandes - 25/01/2022 - 11:29

  9. Uncovering permission-based marketing: Seven tips for a cookieless future revealed

    General B2B marketing Marketing department Master- Data Strategy, Insight & Intelligence Second party data Third party data Cookies Data First party data In this modern, fast-paced era of e-commerce, reaching out and targeting your customer base is mo ...

    John Allen - 09/05/2022 - 10:00

  10. How Glued Up are you?

    Digital Officers across a variety of sectors to uncover the challenges of how lack of cohesion between ...

    Daniela fernandes - 09/02/2022 - 12:35


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