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  1. ABM Buyer’s Guide: Five questions worth asking ABM platform vendors

    is an exciting step on your ABM journey, but it’s a big decision and you’ll want to make sure you undertake ...

    Daniela fernandes - 25/01/2022 - 11:29

  2. Practical magic: Cooking up a potion for success for your ABM programme

    might be working on. The aim is to get the sales team excited about what they’re undertaking ...

    David Rowlands - 07/01/2022 - 09:03

  3. What’s in store for B2B marketing in 2022?

    strategy In the B2B markets, many organisations have been undertaking tactical data activities. Some ...

    David Rowlands - 07/01/2022 - 15:27

  4. B2B Marketing privacy policy

    make sure the messages we send are targeted and relevant. Any direct marketing we undertake complies ...

    a12admin a12 - 30/09/2021 - 16:14

  5. Events producer

    is fit-for-purpose. Mapping the market and owning and the relationship with different players in the market Undertake ...

    Jennie Barrick - 09/07/2021 - 18:05

  6. Addressing customer success with Barbara Stewart, Propolis Hive Expert in CX

    to improve CX, spend the majority of their time undertaking strategic exercises such as journey mapping ...

    Kavita Singh - 25/05/2021 - 10:10

  7. Voice of Customer

    to undertake various VOC methodologies, and discuss when they should be used. We will discuss key approaches ...

    David.power_519256 - 03/03/2021 - 07:28

  8. ABM in a brave new world: An interview with Rossa Shanks

    undertaking ABM programmes in a post-Covid world. Tell us a bit about you, and your background. How do you ... challenge, his new book dedicated to ABM, and his advice for anyone undertaking ABM programmes in this new ...

    Kavita Singh - 17/08/2020 - 10:29

  9. How 2020 transformed the tech industry

    to recruitment. For tech companies, this means a shift in the type of comms it undertakes, with a focus ...

    Jack Mann - 11/02/2021 - 11:15

  10. How’s your corporate culture going? Is it maybe time for an audit?

    of your corporate culture is arguably one of the most important tasks you will undertake in 2021. ...

    Sue Mizera - 10/03/2021 - 16:59

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