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  1. News: Annual study reveals rising stars in the marketing multiverse

    on their webpages. This trend was first reported in 2020, and it accelerated by 10% in 2021. Most companies are still ...

    David Rowlands - 30/11/2021 - 16:21

  2. 5 ways to use structured data in B2B marketing

    Digital Websites Structured data is added to a webpage to help Google understand what’s ... makes it possible for you to benefit.  Be aware: adding structured data to a webpage will not make ... all the findings here. Buy our report now! Structured data is added to a webpage to help Google ...

    Luke Budka - 20/10/2020 - 13:36

  3. Awards case study: How Retina won Gold for 'Best use of customer insight' for its work with Thermo Fisher Scientific

    webpage/storefront within ThermoFisher.com.  Retina used the new 'Connections for Life' platform ...

    David Rowlands - 02/06/2021 - 10:06

  4. Why you’re writing about sustainability wrong

    Most Valuable Brands’ sustainability webpages with word processing tools, Radley Yeldar has identified ... sustainability webpages with word processing tools, Radley Yeldar has identified 8 clusters of clichés ... Brands’ sustainability webpages with word processing tools, Radley Yeldar has identified 8 clusters ...

    Jack Mann - 25/02/2021 - 10:36

  5. 4 ways to layer personalisation into your account-based marketing strategies

    of consumers say they’d only likely engage if the webpage content or messaging has been personalised ...

    Vincent DeCastro - 02/03/2021 - 10:55

  6. Facebook algorithm changes favour stories linking to faster-loading webpages

    slow loading webpages as a major frustration to Facebook users, and that the change mirrors the growing ... by measuring the user's internet connection against the general speed of the corresponding webpage ... loading. Slow-loading webpages to lose Facebook referral traffic The update will be rolled out over ...

    Alex Clarke - 03/08/2017 - 15:25

  7. 4 ways to layer personalisation into your marketing tactic

    In fact, 79% of consumers say they’d only likely engage if the webpage content or messaging has been ...

    Vincent DeCastro - 18/02/2021 - 21:32

  8. News: BPA calls on advertisers to help protect data for publishers

    that occur in the matter of time it takes a webpage to load.  When an advertising opportunity occurs, usually ...

    Kavita Singh - 14/01/2021 - 16:32

  9. The 10 reasons your B2B conversion optimisation strategy is failing

    of a webpage with slightly different variables. With this framework, you can run an experiment and figure out ...

    Anna Johansson - 29/07/2020 - 03:41

  10. Awards case study: Find out how Stein IAS helped TM&I deliver a substantial number of MQLs to its sales team

    promoted the video to those who hadn’t watched it yet, and the SafeTug webpage to all those who had. ... six minutes on a work-related webpage? This clearly shows just how useful the 360° video ...

    Kavita Singh - 13/04/2020 - 14:59

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