Whether you’re looking for the right agency partner or benchmarking your own performance against competitors, our 2026 US Agencies Benchmarking Report is back and packed with insights. Featuring new analysis, bespoke league tables, and expanded performance metrics, the report provides a comprehensive view of the agencies shaping the US marketing landscape.
In this blog, we reveal the top 10 marketing agencies in the US and highlight some of the key trends emerging across the sector.
Based on our overall benchmarking methodology, the top 10 US agencies for 2026 are:
- Dentsu B2B
- Marketbridge
- Gravity Global
- Fahlgren Mortine
- Bader Rutter
- Walker Sands
- Rabinovici & Associates
- Pretzl
- MX
- tmp
It’s worth noting that this year’s findings are based on responses from 25 US agencies, compared to 29 agencies in 2025. While the sample size is slightly smaller, the data still points to a clear and consistent growth trajectory.
Dentsu B2B retained its position as the leading US agency for a second consecutive year and also secured the top ranking in the UK, underscoring its continued international strength. Marketbridge and Gravity Global followed closely behind, taking second and third place respectively.
A peek into the marketplace
The latest data points to continued momentum across the US agency landscape. Average gross income increased significantly YoY, rising 35.3% from $17 million to $23 million. For comparison, the previous reporting period saw growth of 25.9%, with gross income increasing from $13.5 million to $17 million.
This acceleration suggests that agencies are not only maintaining growth but strengthening their performance despite ongoing economic and political uncertainty. At $23 million, average gross income has reached its highest reported level in the past five years, reinforcing the resilience and expansion of the sector.
These findings represent just a small sample of the insights available in the report’s expanded financial analysis section. New additions this year include a dedicated client satisfaction section, featuring agency Net Promoter Scores (NPS), client retention rates, and other key performance indicators, alongside a new regional map that provides further insight into the geographic distribution of agency excellence across the US.
Together, these insights offer agencies and buyers a valuable benchmark for evaluating performance, identifying opportunities, and navigating an increasingly competitive marketplace.
So if you’re looking for more benchmarks for your agency search, we highly suggest downloading our report here.
