B2B strategies.
B2B skills.
B2B growth.
Propolis helps marketing teams build revenue-aligned strategy, strengthen core skills, and prove impact to the business.
Full of relevant expertise and tools, it cuts straight to the answers and advice marketing leaders and teams need to overcome their biggest challenges.
Helping B2B teams build strategy that drives measurable growth
Expert Support For Every Marketing Challenge
Marketing teams are under pressure to deliver more impact with fewer resources.
Grow revenue. Improve ROI. Build capability. Stay ahead of change.
Traditional marketing insight is fragmented and slow. Propolis gives you the playbooks, benchmarks, and expert guidance you actually use.
Propolis changes that.

Strategies And Frameworks
Access actionable frameworks, real-world tools, and performance benchmarks that make strategy easier to plan and execute.

Skills And Development
Build critical marketing skills and confidence with on-demand learning, expert-led training, and real case insights.

Expertise And Insights
Get practical, commercial guidance from independent B2B experts when you need it most.
Strategic Solutions For Marketing Leaders And Teams
Propolis combines expert insight and real marketer experience, so you spend less time searching and more time executing.
No more chasing half-answers. Get the expertise, tools, and benchmarks your team needs to solve real business challenges quickly.
Marketing Leaders
Propolis gives leaders data, expert strategies, and practical guidance to strengthen growth, elevate team performance, and build credibility with business stakeholders.

Marketing Teams
Propolis helps teams build core capabilities and confidence with ready-to-use tools, training, and guidance that get results.

Insights and tools shaped by real B2B marketing experience.
B2B experts, specialists, and ambassadors on hand
digital and in-person global events, community sprints, and leaders roundtables
hours of certified training and courses
B2B insights and resources
“The key highlight is being able to ask questions of peers. To have that person at the end of the line is really essential.”
Watch Ruth’s story.

“The big takeout was the research…and to build up a picture that worked for our organization. To do that ourselves would have taken months to go through all that and buy the research..“
Watch Lianne’s story.

“We could roll out Propolis easily, quickly, and instantly, giving our entire marketing team access to a ton of resources that will help them in their career progression.“
Watch Andrea’s story.

Trending Propolis Reports, Benchmarks And Models
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In B2B marketing, it is essential to become the commercial marketer – someone who thinks about revenue, ROI and business goals over isolated marketing metrics and campaigns. And in order to achieve this, you need
It’s a new year and in 2026, becoming the commercial marketer – a person who thinks about business and revenue goals first before marketing goals is imperative to success. At B2B Marketing, we believe that
In our industry, becoming the commercial marketer – someone who thinks about business and revenue goals over marketing goals – is crucial to success. And at B2B Marketing, we believe that there are six skills
As artificial intelligence (AI) transforms B2B marketing, organisations are faced with a crucial question: what does the marketing team of the future look like? Pete Mikeal, VP of Marketing for North America, Globant, and Jarmila
At B2B Marketing, we believe that becoming a commercial marketer is imperative to ROI success. Which is why we have outlined six essential skills to truly embrace the ‘commercial marketer mindset’ – someone who thinks
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Creative and concept by:
Revere is a strategic B2B technology marketing agency that uses intelligence, creativity, and reach to accelerate and amplify your impact. We help B2B technology companies find their space in a crowded, fast-moving world. From market intelligence and strategic storytelling to visionary creative and digital impact, we develop B2B Marketing with Meaning™ – opening up a value-driven dialogue between brands and their ideal business customers. Learn more about Revere.