Commcercial Marketer Best Practice Briefing

Propolis Best Practice Briefings are focused on helping you learn a new skill or address a particular common challenge with practical and actionable insights to build on your skill set.

Develop an impactful strategy as a commercial marketer.

A commercial marketer is always a strategic marketer. Understanding how you build a robust marketing strategy that will deliver the business strategy is a core skill.

(30 uncut minutes of the full 60-minute Best Practice Briefing)

Shane is the Strategy & Evolution Expert for Propolis. Shane is an independent consultant and expert trainer on strategic marketing and digital transformation with 30 years experience. She enjoys using her skills, network and knowledge to help global businesses transform their marketing by choosing and implementing strategies that work for them and their customers. Shane’s background includes deploying data, software and leading teams to make a real difference to results.