Our Global Agency Benchmarking Report has just been released and we are here to highlight our ‘Fastest Growers’ and ‘Rising Stars’. Find out which global marketing agency underwent the most YoY growth both percentage-wise and in terms of dollar amount as we break down the top 5 agencies for both.
Before we jump in, it’s worth noting that agencies included on our list need to be operating on a global scale. In order to qualify for this table, the agencies must have offices in at least two countries, with at least five FTEs in each location. Agencies included must generate gross income in multiple locations and 50% or more of the agency’s gross income should come from B2B marketing activities.
Finally, we rank agencies based on total global gross income in their most recently closed financial year. So with that being said, let’s dive into some of the data.
Ledger Bennett emerged as the fastest-growing agency in terms of dollar growth, reporting an increase of $18.8 million. The increase also propelled the agency in the rankings, climbing from 12th to 8th compared to last year. Below, you’ll also see Ledger Bennett was ranked as a top ‘Rising Star’ highlighting its consistent growth and momentum.
In fact, four agencies, Ledger Bennett, Realm B2B, Tangent and Fox Agency secured spots on both the ‘Fastest Growers’ and ‘Rising Stars’ league tables. This showcases that agencies that are currently advancing in rank are also delivering substantial jumps in their gross income to match. For example, Realm B2B reported an 87.43%YoY increase, with gross income rising to $3.7 million, a $1.7 million increase over the previous year. This strong performance places Realm B2B as the #1 Rising Star.
Top 5 Fastest Growing Agencies:
Top 5 Rising Stars:
In addition to the individual agencies, we also looked at the data as a whole. When we asked agencies what they are expecting in the next 12 months, an optimistic 13 out of 15 agencies said they were predicting either growth or strong growth. And while the remaining two agencies didn’t predict growth, they did say they predicted a flatline rather than a decline.
We’d be silly not to acknowledge that the data was collected back in February 2025 – since then, the marketing climate has only grown in pressure in terms of being able to deliver with budget constraints, economic uncertainty and technological advances. What lies ahead for the B2B industry remains to be seen, but we’re eager to watch how 2026 unfolds.
If you want to find out more about our global edition and industry trends, check out our full report here.
