O2’s ABM campaign achieved incredible success, smashing targets by 325%. Read this case study to find out how they achieved perfect sales and marketing alignment. #B2BMarketing #ABM #Alignment #CaseStudy

- ABM & demand generation, Content, Creative & Campaigns
B2B Marketing
O2’s ABM Campaign Smashes Targets by 325%: Case Study
Related content
At B2B Marketing, we believe that the key to enhancing marketing’s strategic and commercial impact is to become the commercial marketer. And to achieve this, you need to master six essential skills. In this blog,
If you’re not yet familiar with the fundamentals of the EU AI Act and how it builds on the foundation of GDPR, particularly in areas such as transparency, vendor due diligence and data profiling, you’re
How can CMOs build future-fit teams that address the challenges of an uncertain and volatile business environment? This was the topic of conversation during my recent panel with leading CMOs Sarah Thomas and Toni Allen
Access full article
B2B strategies. B2B skills. B2B growth.
Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.