Written by B2B Marketing
It was Charles Dickens who coined the term “sandwich man”, and alongside the trade directory and newspaper advert, constituted the bleeding edge of Victorian ad tech.
Whilst each began as a unique medium, as they became more popular and less unique that engagement dropped.
This guide will provide Marketing and HR leaders with actionable steps to collaborate on building a strong employer brand using social media, employee advocacy programs, and referral-based hiring. This process effectively demonstrates how to use
Over the course of the few years, it appears brand has had something of a resurgence when it comes to focus among marketers. But brand is more than a logo and a strapline – it’s
Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.
