B2B brand strategy template

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Use this template to create a defining branding strategy for your business, from brand promise to personality.

This template will help make the process of creating your brand strategy much clearer and more effective.

Step by step the template shows you how to put together a detailed and authoritative strategy that defines your brand:

  • Personality
  • Relationships
  • Values
  • Positioning
  • Promise
  • Execution and communication
     
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Bridging Marketing and HR: Building an irresistible employer brand through social media advocacy.

This guide will provide Marketing and HR leaders with actionable steps to collaborate on building a strong employer brand using social media, employee advocacy programs, and referral-based hiring. This process effectively demonstrates how to use

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The B2B Marketing UK Agencies Benchmarking Report 2024

It’s that time of year again. The B2B Marketing UK Agencies Benchmarking Report is back and it’s showcasing the ever-changing B2B landscape. This year, we gathered data from an impressive 106 agencies; plus, we ranked

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The B2B Marketing Global Agencies Benchmarking Report 2024

By now, you’ve probably seen our 2024 UK and US Agencies Benchmarking reports, and if you haven’t, what are you waiting for? Check both of those out! This year, we took a step back and

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B2B strategies. B2B skills.
B2B growth.

Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.