B2B nation: The B2B industry’s contribution to the UK economy revealed

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Download this free guide to find out just how important the B2B sector is to the UK economy

When you live and breathe B2B like we do, you won’t need reminding how important the work you do is.

However, data on B2B’s total contribution to the UK economy is hard to come by. Until now.

That’s what we set out to uncover in this pioneering study, conducted by our partner Savanta and in association with Gravity Global.

The research, which surveyed 809 senior managers in UK businesses, shows that while B2C brands steal the headlines, it’s B2B brands that bring home the UK’s bacon.

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The B2B Marketing UK Agencies Benchmarking Report 2024

It’s that time of year again. The B2B Marketing UK Agencies Benchmarking Report is back and it’s showcasing the ever-changing B2B landscape. This year, we gathered data from an impressive 106 agencies; plus, we ranked

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The B2B Marketing Global Agencies Benchmarking Report 2024

By now, you’ve probably seen our 2024 UK and US Agencies Benchmarking reports, and if you haven’t, what are you waiting for? Check both of those out! This year, we took a step back and

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The B2B Marketing US Agencies Benchmarking Report for 2024

This year has certainly been an unpredictable one in the US. Along with the rise of AI, there’s been a potential TikTok ban in the cards, as well as the delay of third party

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B2B growth.

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