With only 28% of respondents believing that the CMO currently has equal influence to other c-suite members, CMOs must continue to prove themselves over the coming decade.
But which levers can they pull to do so? This report examines the CMO’s past and present, and explores how the role will evolve by 2030.
As B2B marketers face rising pressure to prove impact and accelerate growth, go-to-market (GTM) strategy has become the cornerstone of commercial success. In our exclusive report, Unlocking B2B Growth: How a Winning Go-to-Market Strategy Drives
Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.
