"> Advertise with Us
"> Contact Us

How to transform your marketing with a customer data platform

Written by B2B Marketing

Your download has started. Here are three more on this topic that may interest you.

Complete the form to instantly download all three.

As the volume of data available to B2B marketers continues to surge upwards, making sense of it becomes increasingly difficult. So, how can marketers find, store, categorise and make commercial use of this data? The answer is to use a customer data platform (CDP).

How to transform your marketing with a customer data platform

As the volume of data available to B2B marketers continues to surge upwards, making sense of it becomes increasingly difficult. So, how can marketers find, store, categorise and make commercial use of this data? The answer is to use a customer data platform (CDP).

But what exactly is a customer data platform, and why does your business need one? Download this 17-page report to find out.

Elevation Awards 2025 - submission guide
  • ABM & demand generation, Brand, Content, Creative & Campaigns, Data and Insights, People, Teams and Skills, Strategy and Evolution

Elevation Awards 2025 Submission Guide

  • ABM & demand generation, Brand, Content, Creative & Campaigns, Data and Insights, People, Teams and Skills, Strategy and Evolution
Ready to showcase your B2B marketing success? Download the Elevation Awards 2025 Submission Guide for everything you need to know about entering, including key dates, categories, and tips for crafting a winning entry.
Elevation report graphic (2)
  • Data and Insights

Unlock AI-Powered Search: Boost Relevance and Conversions

  • Data and Insights

AI-driven search technologies are revolutionizing the way businesses engage with their customers. Learn how to harness these innovations to optimize customer experiences, increase conversions, and stay ahead in the competitive B2B landscape. What You’ll Discover

D&B Report
  • Data and Insights

Turn your Data into ROI

  • Data and Insights
Gain buy-in and budget for data projects with Dun & Bradstreet's 'Turning Data into ROI' report, featuring expert strategies, real-world insights, and proven methods to maximize data value and ROI.

Download the Report

Access These Extra Downloads

Country Flag

B2B strategies. B2B skills.
B2B growth.

Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.

"> Learn more