How to write an ebook for a B2B audience

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They're a central part of B2B content marketing, but how do you write an ebook that gets results? Find out in this guide from content writing experts Radix.

An ebook can be a powerful content marketing tool. But when you go in depth to talk to an expert audience, the stakes are high. How do you get it right?

Our how-to guide gives you top tips to keep your readers’ interest all the way from introduction to conclusion.

Read our guide to eBooks to learn:

  • Three hallmarks of a great eBook
  • The importance of content that’s valuable to your readers
  • A structure that keeps readers engaged all the way to the end
  • How to bring technical content to life
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Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.