We all know the impact of bad customer relationships – poor customer conversion rates, missed revenue targets and declining profitability.
In Skout’s new report, you’ll find out more about why relationship marketing is critical in your customers’ buying journey and where to focus your budget.
You’ll learn:
- What relationship marketing is and the value it brings.
- The challenges and mistakes you and your peers are making.
- When to focus your relationship marketing activity in the customer buying journey.