Do you have what it takes to be a martech superstar?
You’ll need technical knowledge, marketing expertise and relationship skills, of course, but to become a superstar you’ll need something extra.
You need to be able to anticipate future trends, not just react to them.
You need to be able to see what’s vendor hype, and what’ll really deliver value to your organisation or clients.
You need to lead people through change, rather than just hoping they’ll deal with it.
This guide profiles those superstar individuals, teams and agencies who’ve done just that, and picked up gongs at the B2B Marketing Martech Awards to prove it.
In these case studies, we’ve collated wisdom and practical support for martech adoption, integration and skills.
