Turn your Data into ROI

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Gain buy-in and budget for data projects with Dun & Bradstreet's 'Turning Data into ROI' report, featuring expert strategies, real-world insights, and proven methods to maximize data value and ROI.

Explore Dun & Bradstreet’sHow to gain buy-in and budget: Turning data into ROI” report to uncover expert strategies for gaining stakeholder buy-in and budget approval for data projects. This guide offers actionable insights, real-world case studies, and proven methods to demonstrate the value of data investments, overcome objections, and align business goals. Perfect for marketers and business leaders seeking to enhance decision-making, optimize data quality, and drive tangible ROI through data-driven strategies.

Key highlights include:

  • Proven techniques for securing budget and stakeholder support.
  • Expert commentary on overcoming data quality objections.
  • Real-world case studies showcasing successful data investments.
  • Tips on aligning data initiatives with business goals for maximum impact.
  • Actionable insights for marketers to lead data-driven change.
  • Metrics and calculations to present a compelling business case.

 

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Unlock the Power of Peer Influence: Reaching Gen Z Professionals Effectively

Discover how to connect with Gen Z professionals through peer-driven strategies. This guide reveals why user-generated content, peer reviews, and influencer opinions resonate more with this generation than traditional marketing. Equip your marketing and HR

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Future-ready: How to adapt to fading cookies

In today’s rapidly evolving digital landscape, B2B marketers are facing the monumental shift away from third-party cookies, and this report provides essential insights to help navigate this transition successfully.
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The B2B Marketing Global Agencies Benchmarking Report 2024

By now, you’ve probably seen our 2024 UK and US Agencies Benchmarking reports, and if you haven’t, what are you waiting for? Check both of those out! This year, we took a step back and

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