Ignite London 2021 Session: The ‘80s called and they want their Lead Scoring Back. How to Lead Score like a Boss

Join senior strategists Mary Kleinsorgen and Gifford Morley-Fletcher for a conversation that debunks the myths of old school lead scoring and explains how to set up a lead prioritization process that makes your sales team want to party like it’s 1999.

Join senior strategists Mary Kleinsorgen and Gifford Morley-Fletcher for a totally tubular conversation that debunks the myths of old school lead scoring and explains how to set up a lead prioritization process that makes your sales team want to party like it’s 1999.

Key takeaways from this session include:

  • Learn to lift your lead quality like 99 red luftballons.
  • Love may be a battlefield, but Marketing’s relationship with Sales doesn’t have to be. Learn one simple trick to achieve true alignment.
  • Spinning right round, like a record with lead scoring? Learn to spot these common pitfalls in your lead prioritization process.

Watch the briefing here​

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