As high streets remain empty and organisations recover, the coronavirus outbreak has led the marketing industry to rethink its entire proposition. Because, whilst consumers might not be buying, they ARE looking.
So, on-point brand messaging and thorough preparation right now is crucial. Get it wrong, and you could damage customer loyalty forever. Now’s the time to re-evaluate, re-charge and be ready when customers need you the most.
Our straight-talking guide will equip you with the knowledge to prepare for the ‘boom’ as consumers begin to spend once again.
- How to deliver messaging that inspires hope to consumers – when they need it the most
- Why you should strategically pause ill-performing channels and effectively cut through the noise via strong email and SMS campaigns
- Exactly when automation can help you to build engaging content that consumers want to consume – at the right times
