Unconvinced by the benefits AI can bring to your agency? You might have some catching up to do.
Organisations already on the AI journey are outperforming others on factors such as productivity, performance and business outcomes, according to research by Microsoft. Moreover, those underpinning their AI with processes around values and ethics outperform those that are not by 9%. This represents a huge boon for both agencies and their clients.
This report, written in conjunction with Microsoft, outlines the benefits new technology could bring to your agency, as well as how AI can be implemented at all levels, through case studies and insights from cutting-edge B2B companies, including:
- Ian Hambleton, founder, Glug
- Peter Barker, CTO, Rufus Leonard
- Richard Potter, CTO, Microsoft Enterprise Services
It will show you the best place to get started with AI, presenting the various practical applications new technology can be used for. Plus, the report outlines the key steps you can take today to start implementing an AI plan into your business.
