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How to make your B2B direct mail more successful

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Download this guide for 5 quick tips to make the most of your direct mail.

Unlike the large volume consumer campaigns of yesteryear, today’s DM is usually high-value, low volume and precisely targeted to maximise ROI. 

Used in tandem with supporting digital media, the novelty of receiving exciting physical mail can quickly fire the interest of prospective customers, motivate them to learn more about proposition or get in touch.

Research proves that decision-makers place greater trust in brands that communicate using physical mail.

Download this guide to learn 5 quick tips about:

  • DM creativity
  • Data quality
  • Campaign integration
  • Quality vs quantity
  • Effortless CTAs
B2B Marketing Awards Winners Report 2025
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B2B Marketing Awards Winners Report 2025: Blueprint for Commercial Success

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The B2B Marketing Awards Winners Report 2025 is the definitive showcase of the most effective, commercially impactful and creatively advanced B2B marketing of the past year. It reveals how the industry’s top-performing teams are redefining

Commercially successful B2B campaigns
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Top Commercially Successful B2B Campaigns on Awards Shortlist

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The B2B Marketing Awards 2025 are just around the corner. The increasingly relevant Most Commercially Successful Campaign category highlights programs that deliver measurable business impact. These campaigns go beyond creative ideas: they turn insight, strategy

Top B2B Marketing Creative Trends
  • Content, Creative & Campaigns

Top B2B Marketing Creative Trends

  • Content, Creative & Campaigns

If you want to understand what’s truly working in standout B2B creative right now, download the 7 Key Trends Redefining Creative in B2B Marketing. Based on the most compelling entries and winners from the 2024

Download the Report

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How to make your B2B direct mail more successful
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