Email marketing metrics benchmark study

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Looking to improve email performance, but unsure how you compare to your peers? Without competitor data, gauging where you stand can be difficult.With this paper from Silverpop, an IBM Company, discover how you measure up across more than 15 open, click-through, and list churn metrics.

Looking to improve email performance, but unsure how you compare to your peers? Without competitor data, gauging where you stand can be difficult.

With this paper from Silverpop, an IBM Company, discover how you measure up across more than 15 open, click-through, and list churn metrics.

Commercially successful B2B campaigns

Top Commercially Successful B2B Campaigns on Awards Shortlist

The B2B Marketing Awards 2025 are just around the corner. The increasingly relevant Most Commercially Successful Campaign category highlights programs that deliver measurable business impact. These campaigns go beyond creative ideas: they turn insight, strategy

Top B2B Marketing Creative Trends

Top B2B Marketing Creative Trends

If you want to understand what’s truly working in standout B2B creative right now, download the 7 Key Trends Redefining Creative in B2B Marketing. Based on the most compelling entries and winners from the 2024

Elevation Awards 2025 Winners Report

Elevation Awards 2025 Winners Report: Explore Top Campaigns

B2B marketing is evolving fast. The Elevation Awards 2025 Winners Report captures the sharpest edge of that transformation. From AI-powered content engines to campaigns that blend empathy with executional precision, this year’s winners didn’t just

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