"> Advertise with Us
"> Contact Us

B2B brand strategy template

Your download has started. Here are three more on this topic that may interest you.

Complete the form to instantly download all three.

Use this template to create a defining branding strategy for your business, from brand promise to personality.

This template will help make the process of creating your brand strategy much clearer and more effective.

Step by step the template shows you how to put together a detailed and authoritative strategy that defines your brand:

  • Personality
  • Relationships
  • Values
  • Positioning
  • Promise
  • Execution and communication
     
B2B Marketing Awards Winners Report 2025
  • ABM & demand generation, Brand, Channel partnership, Content, Creative & Campaigns, Customer experience [CX], Data and Insights, Marketing operations and technology [MarTech], People, Teams and Skills, Strategy and Evolution

B2B Marketing Awards Winners Report 2025: Blueprint for Commercial Success

  • ABM & demand generation, Brand, Channel partnership, Content, Creative & Campaigns, Customer experience [CX], Data and Insights, Marketing operations and technology [MarTech], People, Teams and Skills, Strategy and Evolution

The B2B Marketing Awards Winners Report 2025 is the definitive showcase of the most effective, commercially impactful and creatively advanced B2B marketing of the past year. It reveals how the industry’s top-performing teams are redefining

net asset design (15)
  • Strategy and Evolution

How to tell if you’re a left-brain or right-brain marketer

  • Strategy and Evolution
Knowing if you favour left-brain or right-brain thinking can help you understand your strengths as a B2B marketer.
net asset design (14)
  • Strategy and Evolution

Close the Creative Ambition Gap both teams are doomed

  • Strategy and Evolution
Unlock the research and framework every B2B marketer needs to turn bold ideas into commercial impact.

Download the Report

Access These Extra Downloads

Country Flag
B2B marketing brand strategy template
Propolis logo white

B2B strategies. B2B skills.
B2B growth.

Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.

"> Learn more