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Strategic tips on how to thrive in B2B marketing in 2021

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In their latest report, Spiceworks Ziff Davis outline the key findings from their webinar series to guide marketers on adapting their mindset and strategies to thrive in 2021 and beyond.

Nearly a year after the pandemic first impacted our B2B marketing world, Spiceworks Ziff Davis hosted a three-part webinar series where global industry experts discussed what marketers could do to thrive during these uncertain times.

In their latest report, Spiceworks Ziff Davis outline the key findings from their webinar series to guide marketers on adapting their mindset and strategies to thrive in 2021 and beyond.

Read this guide to hear how global industry experts from powerful tech companies advise:

  • How to adapt content and brand strategies.
  • Why digital will dominate in 2021 and you should invest in digital transformation.
  • How to reach buyers who are showing intent… and much more.
B2B Marketing Awards Winners Report 2025
  • ABM & demand generation, Brand, Channel partnership, Content, Creative & Campaigns, Customer experience [CX], Data and Insights, Marketing operations and technology [MarTech], People, Teams and Skills, Strategy and Evolution

B2B Marketing Awards Winners Report 2025: Blueprint for Commercial Success

  • ABM & demand generation, Brand, Channel partnership, Content, Creative & Campaigns, Customer experience [CX], Data and Insights, Marketing operations and technology [MarTech], People, Teams and Skills, Strategy and Evolution

The B2B Marketing Awards Winners Report 2025 is the definitive showcase of the most effective, commercially impactful and creatively advanced B2B marketing of the past year. It reveals how the industry’s top-performing teams are redefining

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  • Strategy and Evolution

How to tell if you’re a left-brain or right-brain marketer

  • Strategy and Evolution
Knowing if you favour left-brain or right-brain thinking can help you understand your strengths as a B2B marketer.
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  • Strategy and Evolution

Close the Creative Ambition Gap both teams are doomed

  • Strategy and Evolution
Unlock the research and framework every B2B marketer needs to turn bold ideas into commercial impact.

Download the Report

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