The B2B business relationship report

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We all know the impact of bad customer relationships – poor customer conversion rates, missed revenue targets and declining profitability.

In Skout’s new report, you’ll find out more about why relationship marketing is critical in your customers’ buying journey and where to focus your budget.

You’ll learn:

  • What relationship marketing is and the value it brings.
  • The challenges and mistakes you and your peers are making.
  • When to focus your relationship marketing activity in the customer buying journey.
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The B2B Ignite 2025 Agenda

The B2B Ignite 2025 agenda is packed with exclusive research, insights, and evidence to show you what’s changed in B2B, and what’s coming next. You’ll hear detailed, no-holds-barred case studies: exactly what’s working, and what’s

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B2B strategies. B2B skills.
B2B growth.

Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.