Lead follow up might be an art, but it’s an art that’s worth studying closely.
85% of B2B marketers say that lead generation is their most important marketing goal, yet research shows that only 27% of leads are ever contacted. In an effort to close this gap, emedia has created our best practice lead follow up guide.
Download this new guide to:
- Discover the steps you should take prior to generation to lay a strong foundation for future contact
- Benefit from expert tips on reach out to leads
- Learn how to maximise ROI from your lead follow up activities, even if the leads don’t want to buy.
