LinkedIn Sales Navigator has added a Data Validation feature, which syncs data between users’ CRM and LinkedIn to keep contacts updated.
The Data Validation tool will automatically flag any contacts that are no longer with a company listed in users’ CRM by being marked ‘Not at company flag’. The Sales Navigator widget can be downloaded through Microsoft Dynamics 2016, Microsoft Dynamics 365, or Salesforce.
LinkedIn Sales Navigator enables sales teams and organisations to build relationships on the network using CRM, advanced search and filter features, and insights to generate prospects and leads.
LinkedIn will also be adding new capabilities in the future, including an Inmail performance stats, a saved leads and accounts feature to track daily activity, and insights on each team member using Sales Navigator. Sales Navigator also will be including integration with search-engine Bing, which will use geographic data to help users identify the best prospects based on location.
Doug Camplejohn, LinkedIn’s vice president of product management for sales solutions, said in a blog post that these changes will make Sales Navigator ‘your CRM’s best friend’.
Directions on how to activate the Data Validation feature can be found here.
