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Propolis Commercial Marketer Strategy Pack
Our Commercial Marketer Strategy Pack (Lite) is a taster of the full Propolis Strategy Pack, exclusively available to Propolis members.
This strategy pack gives you the tools you need to become a commercial marketer. Use the report to understand exactly what it means to be a commercial marketer, and then head to the training to take a deep dive into the five key areas that a commercial marketer must be close to. Done that? Use our combination of training courses, Propolis best practices, and case studies to get the skills and inspiration you need to start acting like a commercial marketer, today.
Real-world Case Studies
Explore how other B2B marketers have successfully gone through the journey to become commercial marketers.
Best Practice Briefings
Propolis Best Practice Briefings are focused on helping you learn a new skill or address a particular common challenge with practical and actionable insights to build on your skill set.
A commercial marketer is always a strategic marketer. Understanding how you build a robust marketing strategy that will deliver the business strategy is a core skill. (30 uncut minutes of the full 60-minute Best Practice Briefing)
Lead by Propolis Strategy & Evolution Expert Shane Redding.
We identified the importance of becoming a commercial marketer – that is…. (30 uncut minutes of the full 60-minute Best Practice Briefing)
Lead by Propolis Strategy & Engagement Expert Scott Stockwell.
B2B strategies. B2B skills. B2B growth.
Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact. The community is full of relevant expertise and tools like strategy packs, for you too cut straight to the answers.
Models, Benchmarks, and Reports
Use our comprehensive models, benchmarks, and reports to stop talking marketing and start talking business.
On-demand Training
Learn what it takes to be a commercial marketer in less than an hour.
As a B2B marketer, you have the ability to drive real growth for your business. But how do you do that, and where do you start? This course will outline what we mean by the term ‘commercial marketer’, the common obstacles, and the five key priorities you can start focusing on, today.
(Parts 1-6 of the 11 modules available in this course)
Lead by Propolis Channel & Strategy Expert Georgie Gilmore.
As a Propolis member you get full, instant access which includes:
- All 11 modules of the Commercial Marketer Training.
- The Emerging Marketing Leaders Training course.
- Event tickets, including to the upcoming B2B Ignite 2025 conference.
- 9 Best Practice Briefings.
- 8 Downloadable Commercial Marketer case studies.
- Bespoke Advisory Services with our Strategy Experts.
- 1:1 Power Hour sessions to help you become a Commercial Marketer.
- Unrestricted access to our Community Index Diagnostic tool.
- Strategy-focused inspiration sessions and pulse checks.
Craving the full version?