Delivering high-impact digital ads can certainly be a challenge in the B2B
industry. The days of relying on third party cookies have been replaced with investing in first-
party data, utilising contextual targeting and creating data ecosystems – but not everyone
has gotten on board.
In this webinar in association with Funnel Fuel, we will be delving into some top tips for
brands who are looking to build a first-party data strategy to deliver their digital campaigns.
We also address how to ensure your ads appear in the right context to the right